But, how do you start? The internet is full of ‘how to’ videos but this is the first video series specific to economics.
In February 2020, I gave a lecture to students at the University of Manchester as part of their Communicating Economics course. The practical tips are based on working with hundreds of economists, from first-year students all the way to Nobel Prize winners – and there are relevant lessons for anyone working in economics.
The lectures are better produced than your average university lecture – and are much shorter at around 10-minutes each and 40-minutes in total. They are also, hopefully, much more enjoyable.
I start with the most important ingredients: scripting, knowing your message and knowing your audience. I then provide tips on how to make videos yourselves and share examples of how other economists have used these tools to powerful effect.
Thank you to Rachel Griffith and the University of Manchester for making this lecture series possible.
Bob Denham
Founder, Econ Films
June 2020
